I want to meet myself from someone else’s point of view!
Good blogs are a professional asset for every one of us. They offer so much – not just by way of knowledge, but also insights and advice; often instant answers too.
Here are five great reasons to read your next one. Or tune in to another podcast.
Subject matter expertise: Bloggers know a thing or two – or plenty – about their area, so you get to learn something new or tackle a topic you’re struggling with.
Chock full of resources: Most articles have supporting links, so it’s a great way to pick up related info too, sometimes from leading sources.
Ideas and sound-bites for your own communication: There’s plenty of data, quotable quotes and how-to’s that come handy as inspiration for presentations, pitches and emails.
We’re all suckers for a good story: It’s true – tales of success stories and triumphant journeys inspire us all to find our own realm of excellence, and many blogs share a ton of them.
The best bloggers are readers first: Sharing a well written piece of work amps up your value. A blog on your website can be a key way of establishing thought leadership. In fact, for plenty of companies, a blog is a valuable source of traffic and leads.
With thousands of quality blogs out there, how does one choose?
If you have just one reader and your blog changes their life, your blog is big enough.
These words from Darren Rowse apply not just to bloggers, but even readers. Sometimes, the content from a blog can resonate well with our own goals and challenges, even educate and inspire us.
We asked women business owners and professionals, writers and executives what they’re reading now and why.
From Entrepreneurship to Jobs, Social Media, Personal Style and plenty more, learn about the 32 Business & Career Blogs Successful Women love and bookmark the ones that strike a chord with you.
A blog for small business owners that covers topics like tips on making presentations and protecting your data to creating the best Facebook Livestream experience. Carol Roth has been called a small media expert and she has an impressive lineup of credentials.
Alicia McElhaney, Founder of She Spends loves their tagline – tough love for business. “Her posts are insightful but straightforward with no sugar coating. They don’t take too much time to digest, and they always have actionable insight. She covers topics for entrepreneurial women, such as interviewing and hiring, brand building, employee motivation, dealing with problem clients etc. Every few blogs she’ll put out something inspirational as well. Her content inspires me all the time.”
A blog by author and podcaster Pat Flynn offers strategies for building and running an online business and optimizing it for passive income.
Meg Brunson, the Founder & CEO, EIEIO Marketing calls Flynn “a dynamic entrepreneur that produces great content focused on all aspects of developing and nurturing a business. His blog provides inspiration and information for entrepreneurs in all stages of the game.”
Dana Malstaff author of the book Boss Mom, also has a namesake blog. With her blog, and podcasts, she explores issues specifically related to being a mompreneur and includes discussions on topics such as social media, content strategy and self-development.
Brunson feels that the content echoes her experience. “Finding a work-life balance has been a significant struggle for me, and her blog has provided great value.”
The Next Women blog says they bring value in a number of ways. A platform for entrepreneurial minded women to connect, learn from one another and find education on a variety of subjects.They also have chapters of the organization located throughout the US – women can network and their share ideas one-on-one.
Lindsey Havens of Phishlabs feels that “while there are some great sites that cater towards entrepreneurs and business women, this blog is a good read. There are articles that touch upon a variety of subjects including, marketing, company branding, small business technology and funding.”
Covers a vast number of topics related to entrepreneurship, across over 20 categories with generally shorter articles, published over the last several years.
Joanna Douglas, the Owner of Clean Affinity Cleaning Service “I was very confused about where to start first. This (and other) blog(s) help me out a lot in terms of what to do as a business owner. They’re great if you are just starting out. Some of the blog owners answer your questions personally, and give you excellent insights.”
Entrepreneur (section on Women Entrepreneurs)
Deborah Sweeney, CEO of MyCorporation loves great business blogs and finds them to be inspirational and thought provoking. She recommends Entrepreneur with advice, insight, profiles and guides for established and aspiring entrepreneurs worldwide. “It offers content on grants, revenue raising, leadership, growth mindset and inspiration. A great resource!”
Sweeney is the CEO and she says, “we support entrepreneurs by helping them incorporate and form LLCs. Our own blog is around business growth, entrepreneurship, the legal requirements for business owners and entrepreneurs. There is significant content around leadership, hiring, business management and marketing!”
Lindstrom focuses on content for aspiring bloggers – with focus on monetizing – whether you want to Blog full time or add one as part of your business.
A wedding & event planner, Stephanie Miller finds it useful. “Some of the blogs I read are more for small business owners. This was one of those that really help me start my business and continue to grow it.”
Maroon Oak says that a woman’s career is her entrepreneurial venture – one that needs to be constantly evolving. Whether it’s grabbing success, work-life balance, skills, collaborating for growth or creative problem solving, the blog aims to be alongside #WomeninCareers.
Rupa Gurumurthy, Business Growth Leader of Thinkster adds, “I love that they cover so many areas that are important to me as an entrepreneur and a professional. Whether it is pitching, creativity, mentorship, networking or Mom life, I’ve found loads of ideas and advice there.”
A blog by Natalie MacNeil, an Emmy Award-winning media entrepreneur and author, who was one of the very first entrepreneur-writers invited to blog on ForbesWoman. Part inspirational with chunks of advice thrown in, the blog deals with issues like productivity, personal challenges, self esteem and trusting your gut.
Hamna Amjad, Community Manager at Ridester says it’s one of her favorite blogs. “Natalie is an entrepreneur, bestselling author, mentor and speaker. I really like how her blog motivates and encourages women to experiment and take risks. It is entirely focused on women empowerment and shows them how to reach their full potential.”
Business & Strategy
HBR shares leading edge content for executives and business owners alike – spanning a wide range from business guidance to personal development. A lot of articles are written by university faculty and industry practitioners, and are often accompanied by data and research.
Marissa Peretz, Founder and Recruiting Consultant at Silicon Beach Talent endorses HBR because “it has great advice for people in all levels in their career. From those just beginning their journey to people in executive positions, we can benefit from the deep analyses and advice contained within.”
The Small Biz Club offers articles, some from industry heavy-hitters, in what they call “insightful thinking on important business questions from industry leaders, veteran business owners, and fellow entrepreneurs.”
Sweeney feels that it is “a great resource with general information about building and growing a business.”
Jobs & Careers
If you have a question about the workplace or colleagues, or want to benefit from another’s experience, this is your go-to blog. The advice and situations are real-life and context based, and there’s plenty to choose from.
“I always appreciate Alison Green’s advice on her blog,” says Eileen H Meyer, who writes for leading publications. “Green has a great style of truth-telling. Her blog adheres to a question & answer format, and it’s interesting to read about what professionals are grappling with in their careers. It’s useful for those who are developing in their careers, including budding managers.”
Kathy Caprino is a women’s career success and work-life expert, leadership consultant, speaker, and trainer. She’s also a featured contributor in the areas of women’s careers, business and leadership for several leading publications. A key theme in her articles is being stronger in the professional world.
Karen McCandless, Senior Content Analyst at GetApp likes Kathy Caprino’s blog “because she is relatable in her story of struggling through life in corporate America going after the “shoulds” rather than what she wanted in life. Kathy also mixes blog posts with podcasts and videos, which makes for a good mix of content.”
3Plus is a Platform for professional women led by Dorothy Dalton, a talent management strategist. They focus on diversity and gender parity, and their blog reflects this.
Donna Svei, an executive resume writer with Avid Careerist recommends it. “Dalton is a retained search consultant who specializes in finding women candidates for executive-level searches. She and her team are fearless in identifying and discussing issues that affect women’s careers and upward mobility. Beyond that, they offer practical advice with an international perspective.”
Human Workplace calls itself a global movement to reinvent work for people. It’s also a publishing firm. Apart from the ‘deep-dive’ on topics, each blog also features custom illustrations by founder Liz Ryan.
Meyer says that she’s a fan. “Liz Ryan is an HR pro who offers readers excellent advice fueled by her years of experience. She has an empowering, human-centered approach and she radiates wisdom on a host of important topics. I feel like whatever I’m facing, Ryan probably has addressed.”
Fairygodboss is a career community for women to share their workplace experiences and the inside scoop on the policies, culture and benefits at their employers.
Mary Pharris, their Director of Business Development & Partnerships says, “we work with career experts, and have developed our own expertise to publish career-focused articles for women to navigate the workplace. We cover everything from how to ask your boss for a raise to parental leave policies to dealing with toxic work environments.”
A portal for advice and how-to’s on job search, Career Sherpa features articles written by Hannah Morgan. An author and online influencer, she emphasizes how social media and online visibility have radically changed the job search landscape.
“Hannah gives solid, actionable advice — which is hard to find,” says Danielle Kunkle Roberts, Co-Founder of Boomer Benefits. “She’s also a great curator. Every Sunday, she publishes a blog that lists the best new career articles of the previous week.”
Donna Svei, an Executive Search Consultant who writes this blog says she that writes her posts to answer clients’ questions and gives them counsel to accelerate their job searches. She often sends them certain posts directly, instead of coaching (and charging them for it).
Svei shares feedback from a reader about her own Blog.
“Want straightforward, easy to read career advice? Avid Careerist has clear, insightful and informative posts that cover everything from using social media in your job hunt to penning interview-winning cover letters. It also has a handy selection of sample résumés.”
A blog by the venture capital firm First Round Capital, the Review features in-depth articles focused on core functions like Management, People and Culture, Product, Design etc.
Marissa Peretz, Founder and Recruiting Consultant at Silicon Beach Talent likes what they offer. “The issues and lessons they discuss echo the experiences I have when I advise startup founders.”
Articles for entrepreneurs, job challenges, self care and more, Girlboss has a young & contemporary vibe and a lineup of content across categories. And theirs is an all women team!
Andrea Samacicia Mullan, the founder of Victory Public Relations loves their minimalist approach to content. “You don’t feel overwhelmed by it. They provide well researched, thoughtful articles about topics that impact not just millennial women, but most people. I also love the multiple layers – what you read on the website is reinforced by the excellent podcast. Plus, Sophia Amoroso is someone we can relate to – she’s open about her past failures, but didn’t go down. And that’s certainly an important lesson for all of us.”
A blog & lifestyle platform that takes on success stereotypes for women. Their mission is a world where “all genders associate femininity with power and success.”
Anna Frances Wood, Founder & CEO feels that her credentials make her Blog relevant.
“I’m a former Googler, Stanford MBA, and a career expert who provides inspiration, tools, and education to empower women to do it all. My writing style is sharp, witty, sassy, vulnerable and to the point.”
With articles on career, business, lifestyle, tech etc. plus, interviews with women leaders, Leaders in Heels sees nurturing and empowerment as their goal.
Rashea Jenkins, an HR Specialist with Frontier Business says, “I tend to keep up with? due to its focus on career and style. As someone who likes to walk the line between
professional and fun, it appeals to my desire to grow in my career while maintaining an awesome personal life too. It certainly helps that the design is absolutely lovely!”
Style & Culture
More than a single blog, We are the City is actually a compilation of short form blog posts, from professionals and bloggers across different genres like lifestyle, career, culture, travel etc.
McCandless finds it very comprehensive, “covering everything from communication styles to current affairs to fashion, culture, and more. It also targets areas where women need more representation in leadership roles, such as tech.”
Marketing, Social & Digital Media
Lots of articles on digital content, filled with actionable advice for small business owners including hacks and how-to’s. A recent post on using images legally for social media was shared extensively.
Brunson says that “they always have up to date information on the ever changing world of social media. The content is easy to understand and they often present it in video and audio clips as well as written blog content – which makes it easy to consume, even if you don’t have a lot of time to read.”
All things related to online searches, optimization and marketing; they also extensively cover mobile and local businesses, as well as Social Media Marketing.
CMI shares in-depth articles for creating, sharing and promoting content. They also talk about SEO, Social media and audience building.
Morgan Mandriota, Freelance writer and digital marketer at hawk + pearl calls the above two her go-to resource for SEO and content marketing news and trends.
“The authors behind the blog are industry professionals who share valuable information in easy-to-read formats with infographics and friendly language. I know that whenever I go to either site, I’m going to learn actionable tips and quality strategies. I can employ those to get results at work or for my freelance clients.”
A blog that prides itself on “creating online marketing strategies to sell with ease” from a Marketing Pro and Social Media Influencer.
McElhaney enjoys it because “this is a terrific one that gets into specific strategies for list-building, email marketing, podcasting and everything else related to marketing. If you enjoy podcasts, hers is one of my favorites too.”
A blog that offers “simple wisdom for complex lives” with posts about happiness, love, relationships, change, meaning, mindfulness, spirituality, simplicity, minimalism, letting go.
“Mindfulness and meditation are important to me,” says Peretz. “It helps me keep a clear head during particularly busy times, and helps me keep calm when I search for a difficult to find, unicorn candidate.”
Work & Life
With a stated goal to engage, educate and empower, SharpHeels offers content on Career, Fashion, Travel and Entertainment with posts from several women bloggers.
Amberly Dressler, Director of Editorial and Marketing Communication at Website Magazine recommends this blog. “Even as a communication professional, who places a premium on content, it can be difficult to read through my favorite blogs. For this reason, it is one of my go-to sources for information about everything from careers to cooking. I appreciate the balance they offer as SharpHeels’ contributors address a woman’s professional and personal life in an informative and approachable manner.”
Founded by Denise Hamilton, an Executive Coach and Speaker, Watch Her Work offers not only articles but also a massive library of videos on issues that impact women most.
Michelle Ngome of Line 25 Consulting feels that “this visual blog covers everything for the career woman. It goes beyond the usual topics of career advancement and finances, but hits on heavier topics such as divorce, aging parents, workforce reentry and a lot more. It even has an advice section for men to gain better insight on their women colleagues.”
Creativity is not just the exclusive domain of artists or designers. From feelings, to mindset, skills or tech, their blog encourages approaching just about anything with a creative mindset.
Designer and co-founder Aditi Tandon of TwoDotts recommends Creative Mornings. “Not your typical blog, even the choice of categories puts them on a different plane. From fun stuff to click on, which puts your creative thinking in hyper mode to curated books or playlists that suit every mood or feeling, I especially enjoy their exceptional and thought provoking talk of the day videos,” says Aditi.
In the world of the written word, there can never be a clear winner and a reader’s choice might open the door to a different road for you. Or even a completely new one. Explore these favorites and share yours, so that other women can find their slice of information, ideas and inspiration.
Pooja Krishna is an Entrepreneur, Consultant and Mom. She has worked both in large corporates and managed startups over the last 20+ years. A co-founder of Maroon Oak, she’s also founded Win Thinks, a small business consulting company, and Trading Paces, which educates amateur and pro stock traders. She blogs and teaches workshops about Brand Strategy, Social Media & Future ready Career Solutions. She loves being a Classroom Mentor and teaching students across the U.S. about Job Skills and Entrepreneurship. Read her interview on Huffington Post.
A trivia buff and yoga & hula hoop enthusiast, Pooja loves spending time with her family playing board games and watching documentaries.
Like this article?
Get ideas & how to’s on business development, skills, entrepreneurship, social media, work life balance and more!